The Kingdom

Meet The People

Liz Ashby

Director / Founder

Liz has over 30 years’ experience within a credit control environment, managing cash flow and debt for major businesses. Liz also joined the business in 1994 with the view to setting off on their own to achieve the ultimate success.

Liz is the strong foundation for the business that allows the rest of us to flourish, her main roles include financial control and salaries.

Liz enjoys dancing and retail therapy and when time away from the office allows she likes nothing more than a few days away on the Norfolk coast and long  walks along the beach at Sunny Hunny.

Steve Ashby

Director / Founder

Steve has over 35 years’ experience working in senior roles within the sales and marketing industry. Steve has delivered a diverse range of management training projects around the UK with SME’s up to blue chip organisations.

Steve set up Creative T&T (training & telemarketing) in 1994 to enhance the offering to deliver a full solution for clients and broaden the market.

Prior to this Steve started his career with the East Midlands Electricity Board where for 14 years carried out multiple management roles, ranging from customer service to sales & call centre management.

Steve enjoys hacking his way around the golf course whenever he’s allowed out of the office.

Linzi Crellin

Business Development Director

Linzi has over 7 years’ experience in the telemarketing/ customer service industry. She has assisted in all areas including; team management, script writing, project planning, CRM management, IT support, client liaison and B2B sales with the main focus being client growth.

Currently, Linzi is overseeing our management team and in-house operations. She is also involved with B2B sales, and working with clients and team to ensure we offer a great, quality service and exceed given targets.

Linzi is a foodie and spends most of her time (and money) venturing out and trying different types of cuisine.

Natalia Hope

Business Development Manager

Natalia joined us in 2016, she has vast background and experience in face to face relationship management.

Natalia plays a key role in our growth plans and gets involved in B2B sales as well as managing projects.

Natalia has two cats, Zig & Zag and in her spare time enjoys photographing still life and architecture.

Jade Lindsay


Quality Controller

Jade manages lead compliance and quality control. Her focus is to ensure all agents are representing the clients brand to the highest of standard and that all sales/leads meet criteria and are of high quality.

Jade enjoys a sociable drink and a boogie whilst out on weekends with the girls.

Lisa Brightwell



Lisa oversees our coaching and development. Her aim with the team is to help develop their mindset and to become higher performing players.

Lisa enjoys long walks with her Labrador and spending time in her allotment planting.

Call us on: 01536 680330